John Cranko Schule
Since 2009 we supervise the identity of the John Cranko Schule, the school of the Stuttgart Ballet. We designed a logo that is working as a sticker and as such can be positioned individually on every media. The logo itself dances and is not fixed to one position. Furthermore old products can be rebranded and used without reprinting. The booklets use subtle black and white photographs that also gives the viewer a glimpse of what’s happening behind the scenes. The fine typography mixed with spot colors and high flexibility creates an identity that is both young and high class.